Multi-step email cadences you can enroll a prospect into from any account modal. Steps render with the recipient's name + company + a link to the live marketing audit, so each touch feels personal without the manual copy-paste.
Sequences are reusable email cadences — first touch, follow-ups, break-up. Every step renders the prospect's first name + company + a live link to their marketing audit, so the email feels written-for-them without the manual work.